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New Technology Development Seminar Launched by the Product Development
Institute
ANCASTER, ONTARIO, CANADA - December 17, 2002 -The Product Development
Institute (PDI), today announced a new seminar for 2003. Technology
Developments, Platforms & Fundamental Research Breakthroughs:
Managing for Profitable Results.
Based on over 20 years of best practice research in NPD, Dr. Robert
G. Cooper has designed this event to provide the latest breakthrough
approaches to the development of product platforms and new technology
breakthroughs.
The seminar's interactive approach will give participants the opportunity
to learn about the importance of investing in these higher risk
projects - from which organizations tend to shy away. But it is
these types of fundamental technologies that will provide organizations
with new capabilities, and lead to winning new products. "The
Technology Development seminar will certainly provide insights for
the development of core capabilities which will lay the foundation
for future development of new product winners", said Dr. Cooper.
"Such technologies can be key in gaining long-term competitive
advantage".
And when organizations do pursue such projects, they often put
them through a traditional new product process without realizing
that such projects are different, and require a different approach
altogether. The seminar will examine the importance of technology
development processes to integrate both scientific and business
aspects, without undermining the creativity required in the early
stage of product development.
Dr. Cooper will also continue to deliver the highly acclaimed "Winning
at New Products" seminar through 2003.
The schedule for PDI's Conferaction™ Seminars for spring and
summer 2003 is as follows:
February 4 - 5: Winning at New Products, Orlando, Florida
March 11 - 12: Successfully Implementing the Stage-Gate® Process:
The Critical Challenge, Orlando, Florida
April 9: Generating Breakthrough New Product Ideas, Tampa, Florida
April 10: Technology Developments, Platforms & Fundamental Research
Breakthroughs: Managing for Profitable Results, Tampa, Florida
May 13 - 15: New Product Portfolio Management: Designing and Planning
for Successful Implementation, Chicago, Illinois
For further information, contact:
Nabeela Ratansi
Product Development Institute
Tel: +1 905 304 8798
ratansi@prod-dev.com
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