Picking the right development projects and platforms to invest in is at the heart of successful product innovation. But effective project selections or portfolio management hinges on having a clearly defined and articulated Product Innovation and Technology Strategy for your business; which markets, technologies or products should you focus your efforts on? Join Dr. Cooper for this insightful seminar and learn how to develop effective and profitable product innovation strategies for your business.

5 reasons you and your colleagues should attend:

1. Achieve high IMPACT by prioritizing projects with the greatest strategic alignment
2. Achieve greater return on your product innovation investment with improved project selection – PROFITABLE projects that are also strategically important to the company
3. Optimize scarce resources - FOCUS ideation and innovation efforts on problems that are important to solve
4. Achieve the necessary BUY-IN to your product innovation and technology strategy – do it right the first time – use a world-class approach
5. RECHARGE the way your management team thinks about the way product innovation can add value to the company

Receive credits toward your NPDP certification through the PDMA

CANCELLATION POLICY
Should you be unable to attend for any reason, please inform us in writing no later than ten business days prior to the Conference start date for a credit voucher for the full amount. If you prefer, a full refund less a $195 US non-refundable deposit will be issued. No refunds or credits will be given for cancellations received within ten business days of the event.