A Message from Dr. Robert Cooper

One of the greatest challenges faced by innovation executives today is a shortage of game-changing ideas for new products. Innovation is one of the most sought after, talked about attributes in business - CEOs stress it and managers are expected to reward it. But all too often innovation is more theory than practice because initiating and implementing an innovative idea is rarely easy. It often takes a brilliant idea, several failures, total commitment and plenty of money before the breakthrough product is seen by the public for what it is – something truly unique and extraordinary that can make their lives better in some way.

What does your organization need to consistently generate a steady stream of blockbuster new products? Only 19% of businesses were judged to have a vigorous ideation front-end to feed their innovation funnel, yet product innovations are the life blood of the modern corporation. Many executives are realizing that there is a real shortage of strong, high-value ideas and development projects entering and progressing through their development pipeline, in short the process is healthy enough, but the cupboard is bare – the pipeline feed is dry.

The 3-day seminar Generating Breakthrough New Product Ideas: Feeding the Innovation Funnel focuses on the methods and strategies required to conceive game-changing new product ideas; techniques such as peripheral vision, outsourcing, roadmapping and a robust idea capture and handling system.  So join me for this critical seminar and learn how you can establish a proactive Discovery Stage that focuses on the drivers of innovation performance to transform your organization into an innovation machine.

P.S. These seminars sell out quickly - register here now, email Valerie Sather at or call 905-304-8797 for assistance.