Robert Cooper to Deliver Keynote Address at COEX Event Hosted by International
Foodservices Management Association (IFMA) - February 27 - March 2, 2011 in Orlando,
ANCASTER, ONTARIO, CANADA - December 1, 2010 - Stage-Gate International (SGI)
today announces that Dr. Robert Cooper is delivering the keynote address at COEX 2011,
an event for foodservice operators and manufacturers hosted by IFMA. This event honors
the industry's cutting-edge operators for their successful innovations in culinary, operations,
marketing and service.
Robert Cooper, the world's most widely recognized expert on the subject of product innovation,
will kick off the event with a presentation geared to help operators and manufacturers
better understand the critical drivers of product innovation success as well as the importance
Robert Cooper is an award-winning author, researcher and public speaker, known for
delivering top notch speaking engagements that cut through the issues and offer numerous
real company examples to convey important messages.
Michelle Jones, EVP
About Robert G. Cooper
Dr. Robert G. Cooper is one of the most influential innovation thought leaders in the
business world today. He pioneered the original research that led to his many groundbreaking
discoveries including the Stage-Gate Idea-to-Launch Process. Now implemented by almost
80% of North American companies, it is considered to be one of the most important discoveries
in the field of innovation management. He has spent more than 30 years studying the practices
and pitfalls of 3,000+ new product projects in hundreds of companies and has assembled
the world’s most comprehensive research on the topic. His presentations and practical
consulting advice have been widely applauded by corporate and business event audiences
throughout the world making him one of the most sought-after speakers.
A prolific author, he has published more than 100 academic articles and eleven books,
including the best selling Winning at New Products, 3rd Edition. He is the recipient of
numerous prestigious awards including the Crawford Fellow from the Product Development
and Management Association (PDMA) and the Maurice Holland Award from the Industrial Research
Institute (IRI). Dr. Cooper is a Professor Emeritus of Marketing and Technology Management
at the Michael G. DeGroote School of Business at McMaster University in Ontario, Canada
and Distinguished Fellow at the Institute for the Study of Business Markets (ISBM) at Penn
State University in Pennsylvania, USA. Visit Stage-Gate International at www.stage-gate.com for
more on how to improve your approach to new product development.
Product Development Institute
Product Development Institute is dedicated to helping companies improve their approach
to new product development and portfolio management. The Institute has conducted some of
the world's most comprehensive research and best practices in new product development -
research that has led to some of the most important discoveries in product innovation such
as: the widely used Stage-Gate® system; the concept of New Product Portfolio
Management; and the Innovation Diamond™ Framework.