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News Release

Cooper & Edgett publications now available as eBooks on Amazon's Kindle eReader

ANCASTER, ONTARIO, CANADA - January 17, 2012. Stage-Gate International today  announces that three additional publications co-authored by Robert G. Cooper and Scott J. Edgett are now available as eBooks for Amazon’s Kindle eReader: Product Innovation and Technology Strategy, Generating Breakthrough New Product Ideas, and Successful Product Innovation: A Collection of Our Best.

In Product Innovation and Technology Strategy, Cooper and Edgett show the critical link between a product innovation strategy and your portfolio of new products, while Generating Breakthrough New Product Ideas will show you how to transform your organization into an innovation machine by leveraging the leading idea generation methods and techniques. Finally, discover the four drivers of successful product innovation and the processes and methods that enable improved innovation performance with Successful Product Innovation: A Collection of Our Best.

Cooper and Edgett are recognized the world’s foremost experts on product innovation and the creators of the world’s most widely implemented innovation process, Stage-Gate®. Their best practices research and resulting methodologies have led to some of the most important discoveries in product innovation. Their collective works are considered to have achieved the most powerful impact on performance in product innovation today.

The eBooks can be purchased in the Amazon.com Kindle Store. To order print copies (soft cover) of these, and other best-selling publications, please visit: publications.

About the Authors

Dr. Robert G. Cooper and Dr. Scott J. Edgett are recognized as the world’s foremost experts in the ever important field of product innovation. The creators of the world’s most widely implemented innovation process, Stage-Gate®, their best practices research and resulting methodologies have led to some of the most important discoveries in product innovation today. They were the first to pinpoint what discriminates the winning products from losing products, to build the most accurate product success predictive tool, and the first to introduce the concept of portfolio management for new products. Their collective works are considered to have achieved the most powerful impact on performance in product innovation today. Visit Stage-Gate International at www.stage-gate.com for more on how to improve your approach to new product development.

Product Development Institute

Product Development Institute is dedicated to helping companies improve their approach to new product development and portfolio management. The Institute has conducted some of the world's most comprehensive research and best practices in new product development - research that has led to some of the most important discoveries in product innovation such as: the widely used Stage-Gate® system; the concept of New Product Portfolio Management; and the Innovation Diamond™ Framework.


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